Three cowboys on horseback riding in formation with a herd of black cattle across a grassy mountain landscape.

Our Land
Our Cattle
Our Word

A circular black-and-white 'Where Food Comes From' certification badge with a heart in the center and the words 'CARE CERTIFIED' around the edge.

The Land Drives
Everything We Do.

Everything we do starts here. From every field and to every stone, the legendary XIT ranch is the soul of our operation. A spirit that has connect us for over 140 years.

A close-up outdoor photo of black cattle in a field, with one cow facing forward and others around it. Purple ear tags are visible on some cows.

A wide outdoor landscape scene with a grassy field in the foreground, a line of trees in the distance, and a blue sky with large white clouds overhead.

Two young boys wearing cowboy hats and western shirts ride brown horses across a grassy field.

Born here

Every calf starts
on our land.
Born on our native Texas prairie, not trucked in, not sourced. The same ground it will spend its entire life on. That traceability starts at birth.
Raised here

Grown on the land that we call home.
Our cattle graze native grasses and are fed organic feed we grow ourselves on certified land. Low stress, every day. No shortcuts, no outside sourcing.
Finished here

Our feed.
Never a feedlot.
Finished on our own organic feed — never shipped to a commercial feedlot. That's what makes the beef taste clean and consistent every single time.

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Homegrown
Organic Feed

No Commodity
Feed

100%
Traceable

No Two Days
Look the Same

Planting & Hay Season

Life on the ranch is a dynamic mix, changing with the seasons and always buzzing with activity. The tasks shift as the weather changes, and there’s never a dull moment. Everyone pitches in to help.

Feed the Herd Depends On

In planting and hay season, you will see tractors working the farm circles, hay getting baled, and corn just starting to come up. The farming side stays busy all year, plowing, planting, and harvesting the organic feed our cattle depend on.

Calving, Branding, Round Up

On the cattle side it might be calving, branding, or weaning, and most mornings start horseback checking the herd. Come round up, cowboys gather cows and calves the way it has been done for generations, handled the lowest stress way we can. Neighbors ride over to help, and it turns into family and community getting it done together.